Strategies to boost your brand

Merchandising Strategies to Boost Your Brand

Whether you have years of experience in merchandising or are new to marketing your products to consumers, practically everyone always has something to learn about merchandising. Merchandising is really a subcategory of marketing. It deals with the way a physical product is presented to a consumer. While the best marketing campaigns will incorporate advertising and […]

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Man designing his own custom poster.

How to Design a Custom Poster

For many years, custom poster design was only for artists with a large enough fan base to justify the time and cost of running a batch of poster-size prints. However, poster printing has become a lot more accessible, allowing artists with smaller followings, educators, and business executives the ability to create customized posters. If you

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Woman thinking about menu printing.

The Benefits of Menu Printing

For many years, practically every customer who walked into a restaurant expected to get a printed menu. Printing and updating the menus was the responsibility of the restaurant owner. Over time, however, some restaurants started experimenting with alternatives to the printed menu. For example, menu boards have become popular in fast food and fast casual

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